Welcome to a new interview from the #STEP2024 conference! In this episode, Lara sits down with Lubna Forzley, MA, PCC — Board Member, Founder & CEO of Stories, TEDx Speaker, and Executive Coach. They dive into the challenges of burnout and stress among entrepreneurs, with Lubna sharing key insights from her panel discussion. Learn why 72% of entrepreneurs experience burnout and how Lubna's agency, Stories, helps them realign with their purpose. Discover the importance of personal branding and how Lubna's platform offers specialized coaching to support founders at every stage. Check out Lubna’s website: why-stories.com